Monday, December 17, 2007

Google Webmater tool - "Diagnostic" content analysis

Today I got update from matt-cutts blog. There google has updating the webmaster tool.

Under "Diagnostics" menu, they have added a new sub-menu, "Content Analysis". In this section track all the issues in the website related to title, meta tags and non-indexable content.

This tool helps to do a proper on-page optimization for the websites. It analyses title and meta tags and generate a report for all repeated, short and missing tags. Also, it analysis the website content and display the reason for non-indexable content. Using these reports we can fix the SEO tags and content for the website.

Sing-in to get the benefits from Google Webmaster Tool. Still the developers were working on this tool and will add more cool stuff in the coming year, 2008. Check the webmaster tool frequently to get the update.

Thursday, December 13, 2007

About analytics and usability training

Coming Dec 18th & 19th they ’ll be hosting a two and half hour online training session about Analytics and Usability. Danielle Giandomenico and Justin Cutroni will each speak for one hour to discuss how to use Google Analytics to improve your business.
Then they ’ll take our questions for a half hour.

Dani will share the techniques she uses to improve user experiences including:
Lead form and shopping cart enhancements that lift conversions
Key usability metrics in Google Analytics
Examples of three websites with different business models and how they could benefit from usability analysis

They’ll be talking about how to effectively use Google Analytic to track and analyze online marketing activities. And topics include:
Critical and often overlooked marketing campaign tracking techniques
Effective campaign reporting and analysis
Tips and best practices for success

The session cost $297 US and you can signup online. If you have any questions please email info -at- epikone -dot- com or call 1-877-273-9921.